Profile Overview
1. Personal Information
The creator's profile provides key details, including active handles with associated links, email, contact information, location, and categories such as arts and music, cinema, and entertainment. This comprehensive information ensures users have access to the necessary details for a well-informed exploration of creators on the platform.
2. Social Statistics
2.1. Followers
Provides the total count of followers on the respective social media handles.
2.2. Engagement Rate
The formula for Instagram Engagement Rate is:
The formula for Youtube Engagement Rate is:
2.3. Posts (per week)
This provides the number or frequency of content posted on the handles within a week.
2.4. Effective Follower Rate
Effective Follower Rate is the ratio of active viewers to total followers. It is calculated by taking median views of the last 90 days' posts as a percentage of followers.
3. Profile Quality
In the profile quality assessment, metrics such as engagement rate, effective followers, and posting consistency are evaluated on a scale of 0 to 100. The results are then categorized into grades, ranging from "good" to "excellent." This grading system provides a comprehensive overview of the influencer's profile performance, helping to gauge the effectiveness and consistency of their content and engagement.
4. Engagement Rate Graph
The engagement rate graph illustrates a general uptrend in follower engagement every three days for first party creators and every seven days for third party creators. This allows us to discover whether the engagement is on the rise or decline.
5. Cumulative Followers Graph
The cumulative rate graph illustrates a general uptrend in the followers count of the creator which is calculated every three days for the first part creators and every seven days for the third party creators. This allows us to discover whether the cumulative follower rate is on the rise or decline.
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